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Teknosa CEO\u2019su B\u00fclent G\u00fcrcan\u2019\u0131n, UN Global Compact ve UN Women\u2019\u0131n ortak giri\u015fimi olan Kad\u0131n\u0131n G\u00fc\u00e7lenmesi Prensipleri\u2019ni (WEPs) imzalamas\u0131yla, Teknosa, toplumsal cinsiyet e\u015fitli\u011fini ilerletecek \u015firket politikalar\u0131 olu\u015fturmaya y\u00f6nelik 7 ilkeye taahh\u00fct vererek T\u00fcrkiye\u2019de bu platforma kat\u0131lan ilk teknoloji perakende \u015firketi oldu.<\/p>\n
Sabanc\u0131 Holding i\u015ftiraklerinden Teknosa, kad\u0131nlar\u0131n t\u00fcm sekt\u00f6rlerde ve her d\u00fczeyde, ekonomik ya\u015fam\u0131n i\u00e7inde yer alabilmelerini sa\u011flamak amac\u0131yla g\u00fc\u00e7lenmesini hedefleyen, \u00f6zel sekt\u00f6r\u00fcn k\u00fcresel en \u00f6nemli giri\u015fimlerinden biri olan Kad\u0131n\u0131n G\u00fc\u00e7lenmesi Prensipleri\u2019ni (Women\u2019s Empowerment Principles \u2013 WEPs) imzalad\u0131.<\/p>\n
Teknosa CEO\u2019su B\u00fclent G\u00fcrcan\u2019\u0131n CEO Destek Beyan\u0131\u2019n\u0131 imzalamas\u0131yla Teknosa, bu prensiplerin \u015firketin y\u00f6netiminden operasyonlar\u0131na, merkez \u00e7al\u0131\u015fanlar\u0131ndan sahadaki sat\u0131\u015f ekiplerine ve topluma varana kadar her noktada de\u011ferlendirilmesi ve gerekli aksiyonlar\u0131n hayata ge\u00e7irilmesi konusundaki niyetini ortaya koymu\u015f oldu.<\/p>\n
2010 y\u0131l\u0131nda Birle\u015fmi\u015f Milletler K\u00fcresel \u0130lkeler S\u00f6zle\u015fmesi (UN Global Compact) ve Birle\u015fmi\u015f Milletler Toplumsal Cinsiyet E\u015fitli\u011fi ve Kad\u0131n\u0131n G\u00fc\u00e7lenmesi Birimi (UN Women) ortakl\u0131\u011f\u0131nda olu\u015fturulan WEPs, \u00f6zel sekt\u00f6re; i\u015f yerlerinde, piyasalarda ve toplum genelinde toplumsal cinsiyet e\u015fitli\u011finin sa\u011flanmas\u0131 i\u00e7in dikkate almalar\u0131 gereken \u00f6nemli noktalar konusunda yol g\u00f6steriyor.<\/p>\n
Teknosa, bu imza ile Kad\u0131n\u0131n G\u00fc\u00e7lenmesi Prensipleri \u00e7er\u00e7evesinde toplumsal cinsiyet e\u015fitli\u011fini ilerletecek \u015firket politikalar\u0131 olu\u015fturmaya y\u00f6nelik 7 ilkeye taahh\u00fct veriyor. Bu 7 ilke ise \u015f\u00f6yle s\u0131ralan\u0131yor;<\/p>\n
1. Cinsiyet e\u015fitli\u011fi i\u00e7in \u00fcst d\u00fczey kurumsal liderlik sa\u011flanmas\u0131<\/p>\n
2. T\u00fcm kad\u0131n ve erkeklere i\u015fte adil davran\u0131lmas\u0131, insan haklar\u0131na ve ayr\u0131m yapmama ilkesine sayg\u0131 g\u00f6sterilmesi, bu ilkelerin desteklenmesi<\/p>\n
3. T\u00fcm kad\u0131n ve erkeklere sa\u011fl\u0131k, g\u00fcvenlik ve refah sa\u011flanmas\u0131<\/p>\n
4. Kad\u0131nlar\u0131n e\u011fitim, kurs ve profesyonel geli\u015fim imk\u00e2nlar\u0131yla desteklenmesi<\/p>\n
5. Kad\u0131nlar\u0131 g\u00fc\u00e7lendiren giri\u015fimci geli\u015fimi, tedarik zinciri ve pazarlama y\u00f6ntemlerinin uygulanmas\u0131<\/p>\n
6. Toplumsal inisiyatifler ve destekler arac\u0131l\u0131\u011f\u0131yla e\u015fitli\u011fin te\u015fvik edilmesi<\/p>\n
7. Cinsiyet e\u015fitli\u011finin sa\u011flanmas\u0131 i\u00e7in geli\u015fimin \u00f6l\u00e7\u00fclmesi ve halka a\u00e7\u0131k raporlanmas\u0131<\/p>\n
Teknosa, \u00f6n\u00fcm\u00fczdeki d\u00f6nemde 7 ilke \u00e7er\u00e7evesindeki \u00e7al\u0131\u015fmalar\u0131n\u0131 daha da ileriye ta\u015f\u0131mak i\u00e7in s\u00fcre\u00e7lerini ve uygulamalar\u0131n\u0131 g\u00f6zden ge\u00e7irecek<\/p>\n
Konuyla ilgili a\u00e7\u0131klama yapan Teknosa CEO\u2019su B\u00fclent G\u00fcrcan: \u201c\u0130\u00e7inde bulundu\u011fumuz dijital \u00e7a\u011f\u0131n, toplumsal cinsiyet e\u015fitli\u011fi i\u00e7in d\u00f6n\u00fcm noktas\u0131 oldu\u011funa inan\u0131yorum. Bu f\u0131rsat\u0131 \u00e7ok iyi de\u011ferlendirmeliyiz. Toplumsal cinsiyet e\u015fitli\u011fi ve kad\u0131n\u0131n sosyal ve ekonomik ya\u015fama kat\u0131l\u0131m\u0131na dair bireysel ve kurumsal sorumluluklar\u0131m\u0131z\u0131n fark\u0131na varmam\u0131z laz\u0131m\u201d dedi. G\u00fcrcan, s\u00f6zlerine \u015f\u00f6yle devam etti: \u201cT\u00fcrkiye\u2019nin dijitalle\u015fme ad\u0131mlar\u0131na ve kad\u0131nlar\u0131n g\u00fc\u00e7lenmesine her zaman katk\u0131 sunan bir marka olarak, bu konuda \u00e7\u0131tay\u0131 daha da y\u00fckse\u011fe ta\u015f\u0131yaca\u011f\u0131m\u0131z\u0131n s\u00f6z\u00fcn\u00fc veriyor, Kad\u0131n\u0131n G\u00fc\u00e7lenmesi Prensipleri\u2019ni imzalayarak bunu g\u00f6stermi\u015f oluyoruz. Toplumsal cinsiyet e\u015fitli\u011fi, d\u00fcnyan\u0131n hi\u00e7bir \u00fclkesinde hen\u00fcz tam anlam\u0131yla sa\u011flanm\u0131\u015f de\u011fil. Teknosa olarak ayr\u0131mc\u0131l\u0131\u011f\u0131 meydana getiren kal\u0131plara ve \u00f6nyarg\u0131lara kar\u015f\u0131 \u00e7\u0131kmay\u0131 \u00f6nemli bir sorumluluk olarak g\u00f6r\u00fcyoruz. Gerek \u015firket i\u00e7i uygulamalar\u0131m\u0131z gerekse kad\u0131nlara 10 y\u0131l\u0131 a\u015fk\u0131n s\u00fcredir dijital okuryazarl\u0131k e\u011fitimleri verdi\u011fimiz \u2018Kad\u0131n i\u00e7in Teknoloji\u2019 sosyal sorumluluk projemiz ile kad\u0131n\u0131n toplumda g\u00fc\u00e7lenmesi i\u00e7in var g\u00fcc\u00fcm\u00fczle \u00e7al\u0131\u015fmay\u0131 s\u00fcrd\u00fcrece\u011fiz.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"
TEKNOSA CEO\u2019SU B\u00dcLENT G\u00dcRCAN, \u201c\u0130\u00c7\u0130NDE BULUNDU\u011eUMUZ D\u0130J\u0130TAL \u00c7A\u011eIN, TOPLUMSAL C\u0130NS\u0130YET E\u015e\u0130TL\u0130\u011e\u0130 \u0130\u00c7\u0130N D\u00d6N\u00dcM NOKTASI OLDU\u011eUNA \u0130NANIYORUM. BU FIRSATI \u00c7OK \u0130Y\u0130 DE\u011eERLEND\u0130RMEL\u0130Y\u0130Z. TOPLUMSAL C\u0130NS\u0130YET E\u015e\u0130TL\u0130\u011e\u0130 VE KADININ SOSYAL VE EKONOM\u0130K YA\u015eAMA KATILIMINA DA\u0130R B\u0130REYSEL VE KURUMSAL SORUMLULUKLARIMIZIN FARKINA VARMAMIZ LAZIM\u201d DED\u0130<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[18],"tags":[49664,12892,13156,52211,33954],"class_list":["post-1224769","post","type-post","status-publish","format-standard","hentry","category-bilim-teknoloji","tag-guclenmesi","tag-imzaladi","tag-kadinin","tag-prensiplerini","tag-teknosa"],"_links":{"self":[{"href":"https:\/\/www.erzhaber.com\/index.php?rest_route=\/wp\/v2\/posts\/1224769","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.erzhaber.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.erzhaber.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.erzhaber.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.erzhaber.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1224769"}],"version-history":[{"count":0,"href":"https:\/\/www.erzhaber.com\/index.php?rest_route=\/wp\/v2\/posts\/1224769\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.erzhaber.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1224769"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.erzhaber.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=1224769"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.erzhaber.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=1224769"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}