![](\"http:\/\/www.erzurumflas.com\/wp-content\/uploads\/2020\/10\/ozel-kayserili-kadin-girisimci-kosgeb-destegiyle-kendi-isinin-patronu-oldu_1f5191c.jpg\")
Kayseri\u2019de giri\u015fimci Seher Y\u00fcksel, KOSGEB deste\u011fiyle kendi i\u015finin patronu oldu. 18 y\u0131l bir firmada \u00e7al\u0131\u015fan ve daha sonra kendi i\u015f yerini kuran Y\u00fcksel\u2019in hedefi daha da b\u00fcy\u00fcyerek yurt d\u0131\u015f\u0131na \u00fcr\u00fcn ihra\u00e7 etmek.<\/p>\n
Kayseri\u2019de ya\u015fayan Makine M\u00fchendisi Seher Y\u00fcksel, KOSGEB\u2019den ald\u0131\u011f\u0131 destek ile i\u015f yeri a\u00e7t\u0131. 18 y\u0131l \u00e7al\u0131\u015ft\u0131\u011f\u0131 firmadan ayr\u0131larak kendi i\u015fini kuran Y\u00fcksel, k\u0131sa s\u00fcrede ekibini kurarak \u00fcretime ge\u00e7ti. Y\u00fcksel, “Farkl\u0131 sekt\u00f6rlerde birtak\u0131m \u00e7al\u0131\u015fmalar\u0131m oldu. En son olarak a\u00e7\u0131k hava reklamc\u0131l\u0131\u011f\u0131nda 18 y\u0131l \u00e7al\u0131\u015ft\u0131m. Bu 18 y\u0131l\u0131n sonunda belli bir birikim ve tecr\u00fcbe edinerek bunun \u00fczerine art\u0131k kendi i\u015fimi yapmaya karar verdim. 1 Ocak 2020 itibar\u0131 ile son \u00e7al\u0131\u015ft\u0131\u011f\u0131m firmadan ayr\u0131ld\u0131m ve kendi i\u015fimle ilgili s\u00fcreci ba\u015flatt\u0131m. Bu anlamda KOSGEB\u2019den destek alarak s\u00fcrecimizi ba\u015flatt\u0131k. Projemiz kabul g\u00f6rd\u00fc ve onayland\u0131. 8 ayl\u0131k s\u00fcre\u00e7 i\u00e7erisinde belli bir yol katettik. \u015eu anda ekibimiz olu\u015ftu, 3 ki\u015filik daimi bir ekibimiz var. Amac\u0131m\u0131z ekip say\u0131s\u0131n\u0131 ve i\u015f say\u0131s\u0131n\u0131 s\u00fcre\u00e7 i\u00e7erisinde giderek art\u0131rmak. Ki\u015fisel yap\u0131 olarak giri\u015fimci bir insan\u0131m, ara\u015ft\u0131rmay\u0131 ve \u00e7al\u0131\u015fmay\u0131 severim. Alm\u0131\u015f oldu\u011fum destek i\u00e7erisindeki ekipmanlar\u0131n da bana katt\u0131\u011f\u0131 bir ok \u015fey var. Onlarla beraber birikimimi de birle\u015ftirerek pazarda m\u00fc\u015fterimi aray\u0131p i\u015f yapmaya \u00e7al\u0131\u015f\u0131yorum” dedi.<\/p>\n
KOSGEB deste\u011fi olmadan 8 ayda geldi\u011fi noktaya 5 y\u0131lda ancak ula\u015fabilece\u011fini aktaran Y\u00fcksel, “Teknik bir alt yap\u0131m\u0131n olmas\u0131 ve bu sekt\u00f6rde uzun soluklu tecr\u00fcbelerim bu i\u015fi ve s\u00fcreci h\u0131zland\u0131rd\u0131. Ama b\u00f6yle bir ekipman deste\u011fini ben kendi \u00e7abalar\u0131mla ancak 4-5 y\u0131lda katedebilirdim. Bu destek benim sekt\u00f6rdeki di\u011fer arkada\u015flar\u0131ma g\u00f6re 2-3 basamak \u00f6nde yer almam\u0131 sa\u011flad\u0131. \u00c7\u00fcnk\u00fc \u015fu an bu ekipmanlarla kendi i\u015flerimi yapmakla beraber di\u011fer reklamc\u0131 arkada\u015flara da d\u0131\u015fardan hizmet veriyorum. KOSGEB deste\u011fi s\u00fcreci olduk\u00e7a h\u0131zland\u0131rd\u0131. Hepiniz biliyorsunuz ki pandemi s\u00fcrecindeyiz, bu anlamda ekonomik kriz ve darbo\u011faz var ama ben bu s\u00fcreci rahat ge\u00e7iriyorum” ifadelerini kulland\u0131.<\/p>\n
E\u015finin kendisine hep destek oldu\u011funu kaydeden Seher Y\u00fcksel, “E\u015fim bana hep destek verdi. Ben bu s\u00fcreci daha \u00f6ncesinde planl\u0131yordum ama biraz ekonomik zorluklardan dolay\u0131 endi\u015fe ediyordum. Ancak e\u015fim bana hep destek verdi. Ayn\u0131 sekt\u00f6rde \u00e7al\u0131\u015fman\u0131n hem art\u0131lar\u0131 hem eksileri var ama ben hep art\u0131 y\u00f6nlerini g\u00f6rd\u00fcm. Zor bir i\u015f, emek isteyen bir i\u015f, kolay de\u011fil asl\u0131nda. Sonu\u00e7ta geceniz g\u00fcnd\u00fcz\u00fcn\u00fcz, hafta sonunuz pek kalm\u0131yor. Evinizden ve \u00e7ocuklar\u0131n\u0131zdan fedakarl\u0131k yap\u0131yorsunuz ama bu s\u00fcre\u00e7te e\u015fim hep yan\u0131mdayd\u0131, hala da devam ediyor. \u2019Birikim ve tecr\u00fcbemiz var, bunu niye kendi i\u015fimize katma de\u011fer olarak kullanmayal\u0131m\u2019 diyerek bana destek verdi” \u015feklinde konu\u015ftu.<\/p>\n
\u00dcretim faaliyetleri hakk\u0131nda bilgiler veren Y\u00fcksel, “Biz a\u00e7\u0131k hava reklamc\u0131l\u0131\u011f\u0131 ba\u015fl\u0131\u011f\u0131 alt\u0131nda \u00e7al\u0131\u015fmalar\u0131m\u0131z\u0131 y\u00fcr\u00fct\u00fcyoruz. Bu imalat gerektiriyor. At\u00f6lye ortam\u0131 gerektiren bir sekt\u00f6r ve ekip \u00e7al\u0131\u015fmas\u0131 ile y\u00fcr\u00fcyebilecek bir sekt\u00f6r. I\u015f\u0131kl\u0131 tabelalar, \u0131\u015f\u0131ks\u0131z tabelalar, y\u00f6nlendirmeler, i\u00e7 mekan \u00e7al\u0131\u015fmalar\u0131 ve kapsam\u0131 asl\u0131nda \u00e7ok fazla sekt\u00f6r olarak bunun d\u0131\u015f\u0131nda yapabilece\u011finiz fuar stantlar\u0131 olabilir, i\u00e7 mekan \u00fcr\u00fcnleri olabilir, dezenfenktan stantlar\u0131 \u00fcretiyoruz. Bizim sekt\u00f6r biraz ufkunuza, giri\u015fimcili\u011finize ba\u011fl\u0131 g\u00f6t\u00fcrebildi\u011finiz kadar ileri g\u00f6t\u00fcrebilirsiniz. Belli bir s\u0131n\u0131r\u0131 yok. Biz de olabildi\u011fince bu yelpazeyi geni\u015fletmeye \u00e7al\u0131\u015f\u0131yoruz. Halihaz\u0131rda gereken bir\u00e7ok \u015fey de var” dedi.<\/p>\n
“\u0130\u015fimi daha da b\u00fcy\u00fctmek hedefindeyim”<\/p>\n
Ama\u00e7lar\u0131n\u0131n \u00fcr\u00fcnleri yurt d\u0131\u015f\u0131na da ihra\u00e7 ederek daha fazla insana ula\u015fmak oldu\u011funun alt\u0131n\u0131 \u00e7izen Y\u00fcksel, konu\u015fmas\u0131n\u0131 \u015f\u00f6yle s\u00fcrd\u00fcrd\u00fc:<\/p>\n
“Firma \u015fu an daha tam istedi\u011fim noktada de\u011fil, \u00e7\u00fcnk\u00fc yeni 8 ayl\u0131k bir firmay\u0131z. Bunun zaten 2-3 ay\u0131n\u0131 kurulumla ge\u00e7irdik. A\u00e7\u0131k\u00e7as\u0131 yurt d\u0131\u015f\u0131nda birtak\u0131m stant \u00e7al\u0131\u015fmalar\u0131m var, \u015fu anda yurt d\u0131\u015f\u0131 \u00fcr\u00fcnlerini pazarlamaya \u00e7al\u0131\u015f\u0131yorum. \u015eu anki hedefim tam olarak ihracat yapabilmek, o y\u00f6nde e\u011filimlerim. Tabii ki buna ba\u011fl\u0131 olarak da ekip say\u0131s\u0131n\u0131 ve ekipman\u0131 \u00e7o\u011faltman\u0131z gerekecek. Ekipman olarak \u015fu anda y\u00fczde 70 oran\u0131nda tamamlam\u0131\u015f bulunuyoruz. Geri kalan ekipmanlar\u0131n da sipari\u015flerini verdik ve onlarla beraber hi\u00e7 durmaks\u0131z\u0131n ula\u015fabildi\u011fimiz m\u00fc\u015fteri kitlesine ve daha fazlas\u0131na ula\u015fmak \u015fu anki hedefim olacak. Yani y\u0131l sonuna kadar paketimin hepsini ve deste\u011fimi al\u0131p i\u015fimi daha fazla b\u00fcy\u00fctmek \u015fu anki hedefim. Planlar\u0131m\u0131z da a\u00e7\u0131k\u00e7as\u0131 reklam sekt\u00f6r\u00fc olarak harflerde, tabelalarda yurt d\u0131\u015f\u0131nda \u00fcr\u00fcnler \u00e7ok pahal\u0131. O y\u00fczden yurt d\u0131\u015f\u0131ndaki \u00f6zellikle T\u00fcrk vatanda\u015flar\u0131 yurt i\u00e7inde yapt\u0131rmay\u0131 daha \u00e7ok d\u00fc\u015f\u00fcn\u00fcyorlar, istiyorlar. Ekonomik olmas\u0131ndan dolay\u0131 her \u015feyden \u00f6nce birincisi o, m\u00fc\u015fteri kitlesini yakalayabilmek o hizmeti verebilmek. Onun d\u0131\u015f\u0131nda da standart seri i\u015fe biraz e\u011filimli olmaya \u00e7al\u0131\u015f\u0131yorum. \u015eu anda halihaz\u0131rda yurt d\u0131\u015f\u0131nda sabun stantlar\u0131 bir parti g\u00f6nderdik. \u0130kinci ve \u00fc\u00e7\u00fcnc\u00fc partilere ge\u00e7ece\u011fiz in\u015fallah. Ama\u00e7 tamamen bu \u00fcr\u00fcn yelpazesini geni\u015fletip daha fazla \u00fcr\u00fcnle daha fazla insana ula\u015fmak.”<\/p>\n
Seher Y\u00fcksel\u2019in e\u015fi Erhan Y\u00fcksel ise e\u015fiyle birlikte daha iyi yerlere gelebilmek i\u00e7in \u00e7al\u0131\u015ft\u0131klar\u0131n\u0131 s\u00f6yledi.<\/p>\n","protected":false},"excerpt":{"rendered":"
KAYSER\u0130\u2019DE G\u0130R\u0130\u015e\u0130MC\u0130 SEHER Y\u00dcKSEL, KOSGEB DESTE\u011e\u0130YLE KEND\u0130 \u0130\u015e\u0130N\u0130N PATRONU OLDU.<\/p>\n","protected":false},"author":1,"featured_media":1538187,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[10,1,20],"tags":[40451,18917,12846,1067,28527,14900,5862,2559,6957,17961],"class_list":["post-1538186","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ekonomi","category-gundem","category-turkiye","tag-isinin","tag-destegiyle","tag-girisimci","tag-kadin","tag-kayserili","tag-kendi","tag-kosgeb","tag-oldu","tag-ozel","tag-patronu"],"_links":{"self":[{"href":"https:\/\/www.erzhaber.com\/index.php?rest_route=\/wp\/v2\/posts\/1538186","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.erzhaber.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.erzhaber.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.erzhaber.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.erzhaber.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1538186"}],"version-history":[{"count":0,"href":"https:\/\/www.erzhaber.com\/index.php?rest_route=\/wp\/v2\/posts\/1538186\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.erzhaber.com\/index.php?rest_route=\/wp\/v2\/media\/1538187"}],"wp:attachment":[{"href":"https:\/\/www.erzhaber.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1538186"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.erzhaber.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=1538186"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.erzhaber.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=1538186"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}